The UK tech start-up scene is booming - With new, innovative and disruptive companies arising by the day.
What stands out about them? Their ability to bring a fresh lens and new approach to traditional ways of working.
Companies House reported 11,864 software development and programming businesses incorporated within the UK in 2018, up from 10,394 the year before.
London, in particular, had the highest number of tech startups with 4,752 which equates to a 14 percent increase on the year prior.
The demand for the services being provided is growing at an even more aggressive rate, with digital banks such as Monzo Bank and Revolut onboarding tens of thousands of customers every single month. What’s even more compelling, is the rate in which customers are migrating from tried and trusted companies, platforms and services in pursuit of the innovative, mobile-first approaches seen by these industry disruptors.
Based on my own experience, it is clear that the new-age of tech firms prioritise the customer experience. They lean on technology to provide intuitive user interfaces and more channels than ever to allow customers to connect with them.
Octopus Energy is a great example of this, they pride themselves on a customer-centric approach which in itself has led them to stand out in what is arguably a crowded and closed energy market. By visiting Octopus Energy’s website, you will see you’re able to contact them not only by phone or email but by Facebook Messenger too. Disruptors leverage an omnichannel approach to allow their customers to engage with them via their preferred channel, at any given time.
Industry disruptors also build on more agile infrastructures which allows them to scale and adapt to the ever-changing social landscape in line with growing customer demands.
We’re in the midst of a seismic shift, one that is likely bigger than we can even appreciate at this stage. The first iPhone was released June 11, 2007 - We now couldn’t imagine our lives without one yet that was only 12-years ago.
Fast-forward another 12-years and it’s mind-blowing to think about how our daily lives will change. One thing I do know is that technology companies are powering the future and leading to positive disruptive change that will make our lives more convenient, efficient and connected.
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Disclaimer: All views expressed on this article are my own and do not represent the opinions or views of my current employer or any entity whatsoever with which I have been, am now, or will be affiliated. This post is for informational purposes only and any advice should be followed at the reader's own discretion.
©2019 by Alex Alleyne